Behind the brand:
Former advertising co-workers and best friends Roland and Tania, are the founders of the New York based label Goat-Milk NYC. Wanting the best for their children and all mothers alike, the pair in 2008, were motivated to create a clothing line that was built on the foundation of quality over quantity, the result; beautiful and simple crafted clothing, inspired by a hint of European aesthetic. Made from 100% organic cotton that is fair trade and environmentally friendly, the clothing line is a perfect mix of classic shapes and functionality. The perfect go-to for beautifully crafted basics and underwear, a staple for any child’s wardrobe. Made with love, honesty and passion the line has gone from strength to strength, bringing happiness to children, families and our planet.

Why we love it:
Choosing comfort over style shouldn’t be a choice, the simple, comfortable yet European design of Goat-Milk ticks all of the boxes for both mother and child. The warm hues, shapes and functionality creates a nostalgia of family life, a simpler time, which is why choosing Goat-Milk clothing has never been so easy. Placing importance on what matters is key and is why the no- fuss and practical nature of Goat-Milk is a marker of a great brand.