If, like me, you’ve studiously avoided the cutesy factor when it comes to dressing your kids, then you probably already know about BING Kids. The (literal) baby of Anine’s Bing’s namesake label, BING Kids debuted in 2018 with a capsule range of unisex pieces for children aged 2-10.
The latest collection has just dropped, and it doesn’t disappoint. Designed by the mum of two with play in mind, BING Kids blends the spirit of rock’n’roll with the functionality of mix’n’match separates that wash as well as they wear.
We’re coveting the ultimate quilted bomber jacket in the perfect shade of wear-with-anything military green. The leopard print Elliana dress is about as girly as it gets, while graphic tees and the softest of sweatshirts strike the balance between cool and comfort. Paired back with Anine Bing’s womenswear, this is mummy-and-me dressing we can get behind.
Header image: Benjo Arwas