‘Redoubtable’. This was the word spelt out across French fashion designer Vanessa Seward’s sweatshirt at the London launch of her new collection for La Redoute...
Meaning fierce and awe-inspiring, it couldn’t be more apt.
Originally from Argentina, the designer’s career was built first at Chanel under Karl Lagerfeld, then at Yves Saint Laurent under Tom Ford, and latterly at Azzaro – each time making women look and feel ‘redoutable’.
As her Instagram proclaims: ‘My greatest victory is when women tell me that my clothes help them express their personality’.
“I am inspired by strong women,” Seward explains at the launch. “My look is quite clean, a certain neo Bourgeois French street style, I wanted to reflect this. The sweatshirt has the word ‘Redoutable’, a play on the brand name but what it means in French also appealed to me.”